Do you feel stuck in a rut when it comes to achieving your business goals and utilizing social media to help you do such?
If so, you are not alone. Even some of the most savvy social marketers are finding themselves ready to throw in the towel with social media for business in 2018.
According to a recent study from the DMA, only 48% of marketers believe they are receiving a positive return on their investment in social media. This is disappointing in that 77% of marketers are using at least one social network for business.
The truth is that although many marketers are “doing social media,” far fewer are utilizing social media in a way that brings positive result or return on investment.
The goal is not to “do social media.” Marketers need to shift their mindset to “how can we LEVERAGE the technology to achieve our business goals.”
Yes, the social networks have a lot of power given the billions of active users they have visiting their platform on a daily basis. However, business leaders and marketers are still in the driver seat. They have a choice every day of how exactly they are going to utilize these powerful technologies and capabilities that are at our fingertips daily.
Our agency works with brands across the globe, from startups to large enterprise brands. We consult, train and I speak internationally on the subjects of social media, digital marketing and transformation, branding and much more. We work in both B2B and B2c and have found the challenges though different are often the same.
Social media is not rocket science. There are foundational requirements that are true for any size business in any industry.
We all have the same challenges with how to allocate media spend, a crowded noisy social web, far too many trends and changes to keep track of and the list goes on. Yes it's work. However, it's possible to achieve a positive ROI if you work smart, not just hard.
Take a listen to episode 246 of the Social Zoom Factor podcast where I share with you The Number One Reason Your Social Media Has Zero Return on Investment and How to Fix it.
In this episode I give you some serious tough love. It's guaranteed to get you motivated to get back in the social media game and put your game face on for some real results. You can do it!
I am also hosting a free on-demand training webinar to share the Top 5 Reasons Your Social Media is Not Working and How to Fix it on August 9th at 2pm et.
Register for Webinar -> 5 Reasons Your Social Media Isn't Working in 2018 and How to Fix it!
How to Subscribe to Social Zoom Factor Podcast
What you'll learn on the webinar…
Webinar Details:
- Date: Today – On-Demand
- Time: NOW – Instant Access
- Duration: 60-75+ Minutes
Register for the Social Media Training Webinar NOW
This is a live event training designed for a 101 to 201 level audience. A basic understanding of social media and the function it plays in business is helpful but not required.
Special bonus worksheets and resources will be provided to everyone who registers and attends the entire webinar LIVE!
You will learn actionable strategies and tactics you can begin implementing immediately! This is a value packed webinar offering real advice and strategies any business of any size in any industry can use immediately.
The Methodologies You Will Learn on This Webinar are PROVEN!
Guess what… I know the Top 5 Reasons Your Social Media is Not Working!
Need help taking your brand to the next level? Social Profit Factor Training Academy and Marketing Nutz Can Help!
Social Profit Factor can help you ignite your online tribe and grow your business with social networks such as Facebook, LinkedIn, Instagram and Twitter. 2018 is where those who have simply been “hustling” to get by realize they must hustle and work smarter. Before you even think about posting that video on Facebook you must know who you are, what your audience needs from you and how your efforts are going to deliver value for your audience and your business.
You need a structured plan to be successful using social media. Social Profit Factor will help you develop your plan with goals, objectives and priorities within 30 days!
Sign up now to become a founding member and receive some incredible deals plus bonus offers.
Need help honing in your branding strategy, architecture, message platform, online presence, or launching a new product or service? Want to leverage social media, digital marketing and branding to grow your business? Our agency, Marketing Nutz can help you build, launch and optimize your digital and social brand presence to achieve your goals. Give us a shout and let's get to work!
