• Who Are You? The What, Why and How to Develop Your Personal Brand

Who Are You? The What, Why and How to Develop Your Personal Brand

2017-08-07T14:24:31-04:00

Welcome to the digital age of marketing where you are the brand. You can run and hide but you can't escape the need to build your personal brand.

Who Are You? The What, Why and How to Develop Your Personal Brand2017-08-07T14:24:31-04:00
  • Facebook Training for Small Business: Change the Way You Think About Building Your Business on Facebook Free Webinar

FREE Facebook Marketing Webinar: 6 Pillars of Success for Business

2017-08-03T21:34:24-04:00

Facebook marketing for business. Leearn the 6 foundational pillars for success for Facebook marketing for business. Learn how to define, measure and achieve success with Facebook marketing. Learn how to create content that converts and continually optimize business results. Stop spinning your wheels trying to market your business on Facebook.

FREE Facebook Marketing Webinar: 6 Pillars of Success for Business2017-08-03T21:34:24-04:00
  • How to Create a Content Marketing Architecture, Framework and Plan

How to Create a Content Marketing Architecture, Framework and Plan

2017-08-21T13:58:04-04:00

Building your content marketing architecture, framework and plan requires both art and science. You must know your audience, your own goals and objectives, your unique value in the market and how you are going to uniquely position yourself. In addition you must be crystal clear on your message so that you can create creative visuals, audio, text, social media posts and even video to inspire and connect your audiences.

How to Create a Content Marketing Architecture, Framework and Plan2017-08-21T13:58:04-04:00
  • Why You Need an Integrated Digital Marketing and Social Media Plan

Why You Need an Integrated Digital Marketing and Social Media Plan

2017-07-18T01:14:15-04:00

Believing if you build it they will come works about as well as chasing shiny objects as a foundation for your digital marketing strategy. Stop the excuses and get to work.

Why You Need an Integrated Digital Marketing and Social Media Plan2017-07-18T01:14:15-04:00
  • Twitter for Business - How to Develop Your Strategy, Plan, and Persona That Delivers Results

Twitter for Business – How to Develop Your Strategy, Plan, and Persona That Delivers Results

2019-05-03T15:27:31-04:00

Twitter is one of the most powerful social networks to help business and marketing leaders increase brand awareness, establish thought leadership, ignite personal brands and nurture relationships that bring great benefit in both business and life.

Twitter for Business – How to Develop Your Strategy, Plan, and Persona That Delivers Results2019-05-03T15:27:31-04:00
  • Content Marketing for Small Business

Content Marketing in a Nutshell – How to Use for Real Business Results

2017-07-10T08:20:41-04:00

Content. It's everywhere. Conversations, Facebook posts, Facebook messenger bots, Tweets, Instagram images, Snachat snaps, Facebook Stories, Instagram Stories, Facebook Live Video, Periscope live video and the list goes on.

Content Marketing in a Nutshell – How to Use for Real Business Results2017-07-10T08:20:41-04:00
  • Increase Web Traffic, Leads, Sales with Google Analytics top 10 Metrics

Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections

2017-07-05T14:14:03-04:00

Google Analytics can help increase web traffic, generate more leads, sales and help you connect with your ideal customer and audience in a more human way. Learn the top 10 Google Analytics metrics you must know to be successful in the online social and digital internet world of today.

Google Analytics: Your Free Goldmine to More Leads, Sales and Human Connections2017-07-05T14:14:03-04:00
  • How to Build Your Small Business Brand

Your Brand is NOT Your Logo – 5 Reasons You Need a Brand Strategy and Architecture

2018-11-19T22:11:06-05:00

Don't make the mistake of thinking your logo or business card is your brand. A good brand architecture and strategy helps you better share your brand story in an authentic way. Doing such can emotionally bring people closer to your brand in a very real, meaningful and human way. The more confidence you have in your brand foundation the more confidence your ideal customer will have in believing in your brand promise.

Your Brand is NOT Your Logo – 5 Reasons You Need a Brand Strategy and Architecture2018-11-19T22:11:06-05:00
  • micro-influencer marketing mini-course training for small business

Rise of Micro-Influencer Marketing, How to Tap into Power of Community -On-Demand Webinar

2017-12-01T02:17:46-05:00

Learn how to grow your business, increase brand awareness with this free micro-influencer marketing mini-course! Includes trends, best practices, identifying influencers, working with influencers, co-created content, measuring success and more!

Rise of Micro-Influencer Marketing, How to Tap into Power of Community -On-Demand Webinar2017-12-01T02:17:46-05:00
  • Power of Intention & Trust to Earn Attention on Social Media Networks

Power of Trust and Intention in Earning Attention of Your Ideal Customer and Audience

2017-06-14T09:16:36-04:00

People buy from people they know, like and trust. Welcome to the digital marketing era where attention is the absolute most scarce resource. There is clearly no lack of people and brands trying to grab your attention. Every where we turn, every device we turn on, every social network feed we scroll, there is noise.

Power of Trust and Intention in Earning Attention of Your Ideal Customer and Audience2017-06-14T09:16:36-04:00
  • Hashtag definition Social Media Hashtags in a Nutshell

Social Media Hashtags in a Nutshell

2019-04-29T22:55:56-04:00

Hashtags are a big part of social networks such as Instagram, Twitter and Facebook. Even LinkedIn now leverage hashtags and even lets their users search for content using hashtags. Instagram Stories recently added the ability to add hashtags to Stories making it easier for people to find your content.

Social Media Hashtags in a Nutshell2019-04-29T22:55:56-04:00
  • 5 Reasons Your Social Media Marketing Program is Failing

5 Reasons Your Social Media Marketing Program is Failing

2017-06-12T13:06:07-04:00

Many small business owners jump on social media expecting fast results. They find themselves quickly disappointed when what they thought was a well thought out and planned strategy and social marketing campaign or program falls flat on its face.

5 Reasons Your Social Media Marketing Program is Failing2017-06-12T13:06:07-04:00
  • Personal Branding Authenticity vs Transparency in Social Media

Personal Branding: Authenticity vs Transparency – Do You Know the Difference?

2017-06-08T19:12:40-04:00

Relationships are built on trust. Learning to share enough to enable people to get to know and connect with you is key to building trust. However, sharing too much can also be damaging to your personal and business brand.

Personal Branding: Authenticity vs Transparency – Do You Know the Difference?2017-06-08T19:12:40-04:00
  • Why Your Facebook Ads Don't Covert and How to Fix Them

Here’s Why Your Facebook Ads Don’t Convert and How to Fix Them

2017-06-06T16:51:03-04:00

Facebook advertising is an incredible way to increase sales, brand awareness, build community and achieve your business goals. Although the tactics of simply setting up the ad are quite easy, achieving real business conversions at an optimal cost is not always as easy. There are some key mistakes many marketers make that are stopping them from success with every ad they launch.

Here’s Why Your Facebook Ads Don’t Convert and How to Fix Them2017-06-06T16:51:03-04:00
  • Facebook Groups for Business in a Nutshell

Facebook Groups for Business in a Nutshell

2017-06-03T13:01:37-04:00

Facebook Groups provide a unique opportunity for businesses of all sizes to build community, increase brand awareness, generate leads and even increase sales of products or services. You can more quickly earn trust, nurture relationships, network and create a movement big or small!

Facebook Groups for Business in a Nutshell2017-06-03T13:01:37-04:00
  • Social Media Training Academy - Social Profit Factor

Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!

2017-06-02T11:40:26-04:00

Do you have social media, digital marketing and branding problems? We have answersI Social Profit Factor Training and Member Community officially opens doors to the general public today! We have been working the past year on a game changing project to help solve your biggest problems and challenges related to social media marketing, digital marketing, branding, strategy, branding, content, and deep dive training on all of the top social networks including Facebook, Instagram, Twitter, LinkedIn, Pinterest, Snapchat and loads more!

Big Announcement! THE Social Media Training Academy and Member Community for Business is Here!2017-06-02T11:40:26-04:00
  • Social Selling: 4 Things You Need from Your Buyer Before You Can Sell to Them

Social Selling: 4 Things You Need from Your Buyer Before You Can Sell to Them

2017-05-23T08:22:44-04:00

What do you need from a potential customer or buyer before you can sell to them? Take a listen to the 153rd episode of the Zoom Factor podcast for 4 things you must have from your buyer (or anyone for that matter) before you can sell to them.

Social Selling: 4 Things You Need from Your Buyer Before You Can Sell to Them2017-05-23T08:22:44-04:00
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