10 Tips to Quit Selling Me Your Stuff & Start Providing Value
2017-02-08T00:33:55-05:00Just because you CAN spam the world using social media doesn't mean you should. Shift focus to providing value, earning trust and nurturing relationships.
5 Reasons Business Marketers Fail Using Social Media
2017-02-08T00:33:55-05:00It is a myth to think you can jump on the social networks and see immediate results. Many marketers and business leaders fail simply because they underestimate the amount of work required. They get sold on the social media easy button and "Facebook is free" mentality.
Why There is Only One Way to Do Social Media
2017-02-08T00:33:55-05:00There is only one way to do social media and that is the way that works for you, your audience, your customers, and your business.
5 Tips to Stomp Status Quo and Zoom Past Competition
2017-02-08T00:33:55-05:00In this episode I share 5 tips to help you get unstuck and hopefully inspire you to take your business and life to the next level. You can implement these tips immediately. It's time you stomp status quo and zoom past your competition once and for all!
Your Tweets are NOT Your Own
2017-02-08T00:33:55-05:00Everything you tweet, post, pin, say and do is a ...
Can Brands be Human? 15 Characteristics of Human Brands
2017-02-08T00:33:55-05:00Can a brand really be human? In this episode of ...
LinkedIn in a Nutshell: 10 Things to Do On LinkedIn Besides Look for a Job
2017-02-08T00:33:56-05:00LinkedIn provides many benefits for brands, marketers and business leaders both personally and professionally.
Want Social Media ROI? Quit Being a Lazy Marketer!
2017-02-08T00:33:56-05:00It's human nature to want to blame a "thing" on the lack of a result. It's easy to blame Facebook, Twitter or LinkedIn for the problems you have in your business. It's easy to blame the lack of success on the never ending changes to the Facebook algorithm, spammers on every social network and the list goes on.
5 Top WordPress Plugins for 2014
2017-02-08T00:33:56-05:00If you know anything about using Wordpress for business, you ...
25 Content Marketing Ideas to Stomp Writers Block
2017-02-08T00:33:56-05:00Ever feel like banging your head against the wall trying ...
Content Marketing in a Nutshell
2017-02-08T00:33:56-05:00It is not news that content marketing is one of ...
25 Tips to Integrate Social Media Into Events & Conferences
2017-05-06T15:30:23-04:00It is no surprise that social media is changing the landscape for events and conferences. The conversation is no longer limited to the stage, event break out sessions, paid for booth displays and show floors. Instead, there is a conversation happening 24/7 both inside and outside of the event.
Are Realtors Ignoring the Modern, Social Savvy Connected Buyer?
2017-02-08T00:33:57-05:00Is the real estate and vacation rental industry keeping up with technology including social media and mobile marketing? Are they doing all they can to inspire, engage, and connect with the new modern customer? Or are realtors ignoring these mobile, always connected and social savvy customers?
5 Top Twitter Tools to Zoom Your Social Business
2017-02-08T00:33:57-05:00In this episode of the Social Zoom Factor podcast I share with you 5 of my favorite Twitter tools. These tools will help you better inspire and engage with your audience, manage social media efforts, listen as well as analyze real-time conversations and results so you can continually rinse, repeat and optimize.
No You Can’t Pick My Brain for Free, Sorry
2017-02-08T00:33:57-05:00Can I pick your brain please? How about a free ...
15 Things the C-Suite Must Do Before Hopping on Twitter
2017-02-08T00:33:57-05:00Congratulations! You have finally said “yes” to jumping into the social bird bath with that crazy blue bird, Twitter. It feels like a big commitment and you didn't make the decision lightly.
How to Tap into Power of the OPC – Other People’s Community and Content
2019-06-09T23:20:50-04:00Ever heard of the OPC? Note, it's not to be confused with the song, OPP, even though if you have ever attended one of my workshops you have likely not only heard the song but danced to it! The OPC = other people's content and other people's community.
Hope is Not a Strategy to Monetize Your Passions
2017-02-08T00:33:57-05:00Monetizing your passions is far different than following your passion. You can’t simply follow your passions and the money is going to follow. Just as with anything in life that has a big and favorable, pleasurable return, there is usually up front planning, dedication and sacrifice up front so you can enjoy the benefits later.
Mobile Marketing: 5 Top Tools to Optimize Conversions and ROI
2017-02-08T00:33:57-05:00How do you break through the noise of tools and tech to identify the best tools to help you increase conversions and nurture a community of loyal brand evangelists and customers?
Mobile Marketing: 15 Steps to Build a Mobile Marketing Plan that Zooms Results!
2017-02-08T00:33:57-05:00Mobile internet users have grown from 500 million in 2010 to a forecasted 3.5 billion by 2015! Mobile marketing must be integrated into the DNA of marketing plan.